we couldn't miss. >> auction day! >> reporter: the crowd gathered early in santa barbara saturday morning for a chance to bid on hundreds of oprah's personal items. >> good morning, sir. >> how are you? >> i'm good, good, good. >> good, good. >> reporter: i can't believe you're letting that go, that girl. you loved her. oprah reluctantly agreed to play the role of auctioneer after convincing. >> you want me to talk about the things? >> no i want to you auction off the first five lots. >> i don't know how to auction. >> i'm going to teach you. >> oh, no, no, no. >> reporter: frank, isn't she zsh -- >> no, no, no, i'm not saying $5, $10, i'm not doing that. >> i'll work with you. >> i hate asking for money. i'm having a happy time. >> look moo my eyes, please. >> no, i'm not looking into your eyes. >> it's going to be fine.